Position Overview
The ideal candidate is a strategic hunter who understands corporate buying behavior, has strong negotiation abilities, and excels at converting leads into high- value MICE business.
The Sales Manager – Corporate Sales (MICE) is responsible for identifying, developing, and managing corporate clients with meeting, conference, incentive, and event needs.
This role drives revenue from the corporate segment while ensuring high- quality service, strong relationships, and seamless coordination between Sales and Events teams.
Key Responsibilities
Corporate Sales & Business Development
Conduct regular sales calls, presentations, and client visits to cultivate long- term partnerships.
Develop and grow the hotel’s corporate portfolio with a strong emphasis on MICE revenue.
Maintain strong relationships with corporate travel planners, procurement teams, HR/Training departments, and event agencies.
Identify new business opportunities, corporate accounts, and high- potential segments.
Promote hotel meeting spaces, conference facilities, corporate packages, team- building activities, and F&B event solutions.
MICE Sales & Event Coordination
Conduct post- event follow- ups, send thank- you letters, and drive repeat business.
Prepare proposals, quotations, and tailored event solutions for corporate groups.
Negotiate contracts for meetings, incentives, conferences, exhibitions, and company events.
Coordinate closely with Events Management to ensure accurate handover and smooth execution.
Respond to all corporate and MICE inquiries within 24 hours.
Attend pre- con/ post- con meetings, and major events for accounts handled.
Planning & Reporting
Participate in sales briefings, revenue meetings, and strategic planning sessions.
Prepare weekly sales activity reports, pipeline status, and market updates to DOSM.
Maintain accurate corporate and MICE account profiles, contact histories, and production data.
Monitor competition, pricing trends, and market movements to adjust strategies.
Internal Collaboration
Ensure all contracted terms—including room blocks, meeting room allocation, and banquet setup—are communicated clearly.
Work closely with Reservations, FO, F&B, Banquet, and Finance to align on group requirements.
Share corporate insights, leads, and opportunities with the Sales & Events team.
Brand Conduct & Professional Standards
Maintain confidentiality and integrity in all business dealings.
Follow company policies, safety standards, and ethical guidelines.
Represent the hotel with professionalism, strong social etiquette, and excellent presentation.
Uphold Mövenpick/Accor service culture—warm, genuine, and guest- centric.
