Job Description
Develop and implement a comprehensive brand strategy that aligns with the company&039;s overall business objectives and market goals.
Increase brand recognition and equity globally through strategic partnerships, events, influencer marketing, and digital campaigns.
Monitor, track, and report on the effectiveness of campaigns, adjusting as needed.
Collaborate with product, sales, and marketing teams to ensure the brand is represented effectively across all customer- facing materials and channels.
Conduct thorough market research to identify emerging trends, consumer needs, and competitive landscapes in various global markets.
A Senior Global Branding Executive is responsible for developing and implementing brand strategies across diverse international markets, ensuring consistency and relevance while driving brand growth and recognition.
Work closely with creative teams (both inhouse and outsource teams) to produce engaging content, including digital ads, videos, social media, and events.
Create and execute global marketing campaigns that resonate with diverse audiences; Collaborate with regional teams to localize global campaigns while maintaining brand consistency.
Qualifications:
Experience with digital marketing channels and tools is highly desirable.
Ability to manage multiple projects and priorities simultaneously while meeting deadlines.
Proven experience in developing and executing global branding/marketing campaigns.
Strong understanding of brand management principles and global marketing strategies.
Minimum of 2- 3 years of experience in branding, preferably within the EdTech, Tech, Education, or Consumer Goods industries
Fluency in English is essential, with proficiency in additional languages a significant advantage.
Excellent writing, communication and interpersonal skills, including the ability to build strong relationships with cross- functional teams and external partners.
Working time: 40hrs/week
Strong analytical and problem- solving skills, with the ability to interpret data and make data- driven decisions.
Benefits:
Birthday benefits, wedding/bereavement gifts, year- end party, summer holiday, monthly bonding days, etc.
Performance- based incentives.
Opportunities for professional development and career advancement.
Receive a Health Insurance card with inpatient and outpatient benefits once becoming a permanent employee
Free enrollment for one course in English or Chinese on Prepedu.com
Supportive and collaborative work environment.
Competitive salary: 14,000,000- 17,000,000/month (gross)
Social Insurance and Health Insurance are provided according to government regulations
Working time: Monday – Friday (40hrs/week)
Working location: No. 34 Láng Hạ, Đống Đa, Hà Nội
