(Senior) Product Manager - ETC

PERSOLKELLY VIETNAM
Mức lương
Đang cập nhật
Địa điểm làm việc
Hồ Chí Minh
Kinh nghiệm yêu cầu
5 - 15 Năm
Chi tiết tin tuyển dụng

Mô tả công việc

Product management

Play a strategic role in ensuring range and product in relevant therapeutic area meets market trends and requirements.
Ensure that marketing strategies and tactical activities are developed and implemented to improve market performance.
To lead in new product launches.
Facilitate implementation of market intelligence strategies; gather, validate and analyze competitive market information; set parameters and direct execution of market research
Optimize pricing based on market price dynamics; manage product life cycle in view of initiatives for new indications, extensions, modifications and other life cycle strategies.
Monitor the brands proactive approach towards the hospitals (Private & Government).

KOLs relationship

Classify HCPs and build visiting plan to deliver communication plan, marketing activities to achieve goal of assigned products.
Build up and maintain business relationships with target customers, pharma industry leaders.

Branding

Develop advertising, promotion and communication campaigns.
Prepare promotional materials and field force tools such as brochure, leaflet, banner, stand, gimmicks, communication plan for assigned products and provide to relevant KOLs, HCPs.
Oversee and evaluate the implementation of marketing programs/strategy to support brand and field force objectives.
Coordinate to other departments as well as Regional marketing department to conduct and implement approved marketing plan.

Market research

Design/conduct market research projects.
Analyze sales, customer, market data, consumer insight to define strategic objectives, right segmentation, targeting, positioning for the brands in charge

Planning activities

Work with X- functional team to build up integrated brand plan of assigned product portfolio that defines the relevant market environment and strategic marketing direction; manage the approved marketing budget to achieve the objective.
Coordinate to Field Force Department to prepare monthly, quarterly & yearly sales forecast of the assigned brands and implement the various marketing activities to drive attainment the sales target within approved marketing budget.
Budget control- on going analysis and follow up of marketing budget of the assigned products.

Others

The job description may be reasonably modified as necessary to meet the needs of the business.
Regularly review and update on new laws, circulars, compliance requirement regarding to healthcare alliance.
Cooperate with MA, Commercial Excellence to plan and implement training program to keep up date on product information as well as new developments regarding the company or competitor products to field force.
Other ad hoc work from Chief Representative Office.
Cooperate with other departments (Government Affairs, Regular Affairs, and Field Force,….) and play the strategic role for listing as well as hospital tender and centralize tender approach.
Cooperate to Regional Marketing team to plan/strategy/implement regional marketing project.

Yêu cầu công việc

Fluent spoken and written in English as well as Vietnamese.
Good communication skills, negotiation and presentation skills, persuasive skills.
At least 3 years experiences in product management/marketing with Global Pharmaceutical Company.
Pharmacy Science degree would be an advantage.
Ability to work independently under high pressure.
Having good understanding of Vietnam Pharma Business, government hospitals tender process, MOH healthcare insurance system.
Bachelor of degree in Marketing/ Science or relevant fields.

Quyền lợi

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Nghỉ phép năm

Cập nhật gần nhất lúc: 2024-04-03 11:17:59

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PERSOLKELLY VIETNAM

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Thông tin chung

Ngành nghề
Việc làm cấp cao
Cấp bậc
Trưởng Nhóm / Giám Sát
Kinh nghiệm yêu cầu
5 - 15 Năm
Trình độ yêu cầu
Đại học
Số lượng cần tuyển
Đang Cập Nhật
Hình thức làm việc
Nhân viên chính thức
Giới tính
Đang cập nhật
Hạn nộp hồ sơ
14/02/2024
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