Marcom Manager - Onsite

Strategic Planning & Brand Management
• Collaborate closely with RHG regional marketing team to localize global campaigns and maintain brand integrity.
• Develop, implement, and monitor the annual Marketing & Communication plan/Campaigns during the year aligned with the resort’s commercial strategy.
• Ensure consistent brand messaging and visual identity across all channels and materials.
• Identify new marketing opportunities to enhance visibility and drive incremental revenue.
Public Relations & Media
• Act as the spokesperson for media queries and manage crisis communication when required from HCMC
• Oversee the coordination of KOL collaborations, Filming project and media events.
• Build and maintain strong relationships with media partners in Vietnam.
Digital Marketing & Social Media
• Develop engaging content strategies to promote resort activities, offers, and experiences across all platforms.
• Mainly contact OTA Region / Country Manager to strategically invest Advertisement on OTAs
• Mainly manage campaigns on OTAs by supervising the potential markets
• Oversee coordination with digital agencies, photographers, and videographers for creative production.
• Manage digital budgets, analyze campaign performance, and report on monthly basis.
• Partly manage Review channels: Trip Advisor, Google
• Lead the resort’s digital presence, including website, SEO/SEM/GDN, social media, and online advertising campaigns.
• Mainly manage website content, website packages to maintain the score and ranking of Website ad OTAs
Events, Campaigns & Activations
• Conceptualize and execute marketing activations, festive campaigns, and partnerships to enhance guest engagement and media visibility.
• Coordinate cross- departmentally to ensure seamless execution of on- site events and brand collaborations.
• Support the F&B and Spa teams in promoting special events, seasonal menus, and experiences.
Leadership & Administration
• Supervise and guide the Marketing Executive to deliver creative, high- quality work on time.
• Ensure compliance with
• Prepare monthly marketing reports, campaign analyses, and presentations for management review.

Qualifications & Requirements:
• Strong media relations network and experience managing influencer or PR collaborations.
• Excellent verbal and written communication skills in English and Vietnamese.
• Minimum 3–5 years of experience in hospitality marketing, preferably in a luxury or upscale resort.
• Bachelor’s degree in Marketing, Communications, Business, or Hospitality Management.
• Strong leadership, creativity, and project management skills.
• Proficient in digital marketing tools (Meta Business, Google Analytics, CMS, etc.) and design coordination (Canva, Adobe Suite preferred).
• Ability to work under pressure, meet deadlines, and multitask in a fast- paced environment.

Accommodation support for employees living far away
Shuttle bus for employees in Nha Trang
Attractive service fee
Career path and working environment with the professional international Radisson group
Receive 100% salary and 50% service fee during the probationary period
Gasoline support

Cập nhật gần nhất lúc: 2026-02-06 00:15:03