About Company
With the mission: bring Vietnamese fashion brands with good materials, and good services to customers in regions, regions of Vietnam and the world. Building a YODY community with a full and happy life. All YODY members are in a state of readiness and working every day to realize their desired goals.
YODY is a fashion company founded by Vietnamese in 2014, so far YODY has 250+ stores nationwide, 7 offices (Hanoi, Hai Duong, Da Nang, Ho Chi Minh), and 2 manufacturing factories. The scale of about 5000+ employees.
JOB SUMMARY
Chief Marketing Officer is in charge of developing and supervising the execution of a company‘s marketing strategies and activities that align with Yody’s goals. This position will be responsible for driving brand awareness, customer acquisition, and revenue growth through effective marketing initiatives, market research, and collaboration with cross- functional teams. Additionally, the CMO stays updated on industry trends, technology and fosters innovation to drive the organization’s competitive advantage in the market.
RESPONSIBILITIES
- Create a solid network of strategic partnerships
- Build and develop a highly efficient team of marketing professionals
- Drive revenue by increasing sales through marketing activities
- Plan campaigns to bring attention to and create interest in Yody
- Coordinate marketing efforts with Yody‘s financial and branding goals
- “Listening” to the trends of the market and directing the market research efforts of the company
- Defining marketing strategies to support Yody‘s overall strategies and objectives to ensure they project Yody’s unique “voice”
- Perform other duties as assigned.
- Plan, direct and coordinate marketing budgets in accordance with Yody‘s goals
QUALIFICATIONS
- Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product, promotion etc.)
- Ability to apply marketing techniques over digital (e.g. social media) and non- digital (e.g. press) channels
- Understanding of different business disciplines (IT, finance etc.).
- Proven experience as chief marketing officer or similar role
- A leader with both creative and analytical capabilities.
- Bachelor‘s degree in business administration, marketing, communications or relevant field/Master‘s degree will be a plus.
- Solid understanding of market research and data analysis methods
- Outstanding communication (written and verbal) and interpersonal abilities
LOCATIONS
- Hai Duong: An Dinh Street, Viet Hoa Ward, Hai Duong City, TP Hai Duong
- Ha Noi: 90 Nguyen Tuan, Thanh Xuan District, Hanoi City, Thanh Xuan.
BENEFITS
- Full participation in social insurance, health insurance, and unemployment insurance.
- A dynamic, open, and diversity- respecting work environment that fosters a culture of continuous learning.
- Year- end bonuses, ESOP bonuses based on business performance.
- Special policies from YODY (holiday gifts, internal purchase discounts, etc.).
- Individual accommodation provided in Hai Duong City, with daily transportation between Hanoi and Hai Duong.
- Leadership trust and empowerment, enabling you to engage with and address practical challenges arising from the market.
- Rapid career development path with competitive salary.
- Transportation services available for YODY employees residing in the Vinhomes Oceanpark or Ecopark areas.
- Full salary during the probationary period.
