Director of Marketing (Non-Residential Real Estates)

Provide guidance to tenants on marketing best practices, seasonal campaigns, and promotional events.
Recruit, train, and develop marketing talent to support the company’s goals.
Analyze and report on the ROI of marketing initiatives, adjusting strategies as needed to meet financial targets.
Track and report on digital KPIs to ensure successful execution.
Lead and mentor the marketing team, fostering a collaborative and innovative environment.
Develop and implement comprehensive marketing strategies that align with the overall business objectives and enhance mall foot traffic.
Develop and manage relationships with media partners, PR agencies, and influencers to promote the mall and its activities.
Lead the development of digital marketing strategies, including social media, email campaigns, SEO/SEM, and website management.
Oversee event execution, from ideation to implementation, ensuring events meet brand standards and budget expectations.
Conceptualize and manage mall- wide events and promotional activities that attract diverse audiences and increase traffic.
Oversee market research to identify trends, target audience behavior, and competitor analysis to inform marketing decisions.
Maintain and enhance the mall&039;s brand identity across all communication platforms.
Serve as the primary spokesperson for the mall, representing the brand at events, conferences, and media engagements.
Ensure all marketing materials (online, print, events) reflect consistent and compelling brand messaging.
Design annual and quarterly marketing plans, including budgeting and KPI setting.
Monitor and optimize online advertising campaigns to maximize reach and engagement.
Other tasks as assigned by the company executives
Partner with mall tenants to create co- marketing opportunities that drive sales and enhance tenant satisfaction.
Manage the marketing budget, ensuring cost- effective allocation of resources across all campaigns and activities.

Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
Familiarity with CRM systems and data analytics tools to track performance.
Strong knowledge of digital marketing, social media, and event promotion strategies.
Ability to collaborate with cross- functional teams and work in a fast- paced, results- driven environment.
Proven track record of developing and executing successful marketing campaigns in a retail or commercial real estate environment.
At least 15 years of marketing experience in retail, real estate, or mall development, with at least 3 years in a leadership role.
Excellent leadership, communication, and project management skills.
Experience in tenant relations and customer engagement is a plus.

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Du lịch nước ngoài, Chế độ thưởng, Tăng lương, Công tác phí, Nghỉ phép năm

Cập nhật gần nhất lúc: 2025-08-30 01:35:02