Content Writer Manager

Job Description
FUNCTIONAL BUSINESS OBJECTIVES (FBOs):
Word Wizard Extraordinaire, with a knack for turning words into gold. You&039;ll be responsible for a team of content & copy writers to craft copy that will make hearts flutter, wallets open, and customers swoon. If you&039;re a people’s that master of both English and Vietnamese language, know how to create compelling headlines, and can turn a product description into a masterpiece, let&039;s rock our client’s world!
REPORTS TO: Head of Account Management & Managing Director
KEY RESPONSIBILITIES & CRITICAL DRIVERS:
30% Content planning & research
- Conceptualize and gather all pre- production elements. Manage and oversee content creation for all client campaigns, including blog posts, social media posts, website copy, email marketing, and more
- Develop and execute content strategies that align with our clients&039; brand and marketing objectives
- Develop a Unique Value Proposition, creating content that differentiates the company from its competitors. This can include creating taglines, slogans, and other marketing messages that communicate the client&039;s unique selling points.
- Research vendor, competitor and customer information to clearly explain features and benefits.
- Create creative video content strategies based on marketing campaigns, and transform those strategies into copy for videos.
30% Copy, content creation & optimization
- Develop concepts, storyboards, and write script content for various types of videos (explainer, promo, and interview style videos).
- Consistently write and edit clear angle, content, tone and persuasive copy for videos to help guide customers through their buyer’s journey..
- Use data and analytics to track content performance and make recommendations for improvement. Continuously analyze and optimize content for engagement, performance, and lead generation
- Translate technical, industrial terminology into accessible, benefit- oriented information.
40%Manage team & develop creative work culture
- Stay up- to- date on industry trends and best practices, including SEO, social media, and content marketing strategies
- Manage the content team of content and copywriter to ensure production plan. Create and manage content calendars for all clients, ensuring deadlines are met and content is published on schedule
- Collaborate with internal teams, including designers and account managers, to ensure high- quality content is produced and delivered
- Analyze, report and present the effectiveness of your campaigns to leadership.
- Manage relationships with freelancers, contractors, and other third- party vendors who contribute to content creation
KEY PERFORMANCE INDICATORS (KPI’s):
- Meet 100% deadline on all communication, request, planning & reporting.
- Meet at least 80% targeted content performance on CTR, lead generation, etc. (daily, weekly, monthly & yearly monitoring).
- Meet 100% production target (weekly and monthly monitoring).
Job Requirements
● Ability to work collaboratively with other teams within the agency
● Ability to analyze data, identify trends, and make recommendations for future campaigns is a plus
● Experience working with global clients and understanding of cultural nuances is a plus
● Strong project management skills, with the ability to oversee multiple projects simultaneously
● Strong presentation skills, with the ability to develop and deliver compelling presentations to clients
● Proven track record of delivering successful campaigns that meet or exceed client objectives
● Ability to work effectively in a fast- paced, deadline- driven environment

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Productivity curve is not something steady and consistent as it depends on each person&039;s unique traits and preferences. At our company, as long as your team is in sync and your goal is hit, you can flexibly decide when you want to work.

To ensure your health and wellbeing, you have various medical plans to choose from depending on your situation and unique needs. From partial up to full medical coverage, we got you covered.
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Ever feel stuck with your career? We don&039;t hire you simply because we needed to fill an empty slot. Together, we will help you shape and grow your career so you can progress further and rediscover your true sense of purpose at work.

We understand that commuting for work costs you money, time, and energy. For that reason, we can provide you with travel accommodations and allowances so you can focus on what&039;s important. No need to worry about travel expenses.

Cập nhật gần nhất lúc: 2024-05-17 06:55:02