Campaign & Merchandise Executive

Campaign Management:

Collaborate with internal stakeholders (Commercial, Digital, E- Merchandising, Creative, Finance, OPS) – as well as external partners (Lazada, Shopee, Tiki, etc.) to deliver best- in- class E- commerce campaign, consumer experience, and business results/ KPIs from planning to execution.
Conceptualizing and developing interesting and relevant campaigns to execute specific strategic direction.
Plan and manage an integrated campaign calendar based on brand & partners activities, especially peak season of E- Commerce: platform birthday, 11.11, 12.12, Tet.
Liaise with the related team (Commercial, Data, CS) to provide campaign performance insights, evaluation and suggest key learnings to share with brands & partner.
Monitor E- Commerce trends, interesting initiatives, and market best practices.

Merchandise Management:

Collaborate with the internal team, agency, and other vendor partners to optimize the user experience.
Other tasks assigned by Line Manager.
Manage and control product and brand appearance in both homepage and cat- page (banners, product images…) to make sure the website always presented in a good manner and best practice for user experiences.
Proactive in suggesting any methods and campaign push sales revenues and increase shopper engagement with the site.
Working closely with internal teams to plan, develop and execute value mechanisms that generate sales revenue.
Check and ensure all onsite visibilities are delivered effectively in both timeline and sale revenue targeted.
Understand and analyze platform reports to make sure bad/good performance is noticed and key points can be shared within the team.

Background requirements:
Bachelor’s Degree in Marketing Agency, Retail, Business Management, Consulting or relevant …
Experience/Industry Requirements:

1- 2 year of experience with Digital Marketing, Campaign Marketing, Marketing Executive (Advertising/Digital Agency…). Solid understanding of Retail/Omni- channel business in FMCG, Health, Beauty, Fashion …
Background experience in E- Commerce is a priority.

Competency requirements:

Analysis & Problem Solving: Identifies and analyses a range of problems by isolating key issues, evaluating relevant data and reaching logical conclusions.
Communication: Communicates confidently and professionally, respecting the audience, engendering confidence and trust from external stakeholders and from individuals, teams, departments and the company.
Accountability & Ownership: Plans and balances a range of tasks, assignments, projects and resources. Is able to cope with conflicting demands without undue disruption in order to get things done.
Client Centric: Building strong customer relationships and delivering customer- centric solutions.

Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần nhất lúc: 2025-12-23 00:30:03