Area Field Operations Manager MT (Field Execution Manager)

Key Responsibilities:
Regional/ Area Field Execution Management

Manage planogram implementation, pricing, visibility, and promotion execution compliance.
Ensure execution excellence across all MT customers in assigned region.
Implement national field execution strategies tailored to regional retail dynamics.
JBP with top store

Promotion & Campaign Execution

Ensure timely and full implementation of NPD launches, promotional activities, and thematic campaigns.
Coordinate closely with CSP and Key Account teams for smooth campaign rollouts.
Track promotion effectiveness and propose actions to improve in- store activation impact.

Execution Monitoring & Reporting

Report execution gaps, competitor activities, and improvement actions to the Field Execution Lead.
Use digital execution tools (e.g., mobile audit apps, dashboards) to track performance.

Team Leadership & Capability Development

Lead, coach, and develop Merchandisers/ Shopper Advisors.
Monitor team performance and conduct regular market work- withs for development and audit.
Build team capability in merchandising standards, in- store negotiation, perfect store execution and shopper engagement.

Stakeholder Management

Collaborate with logistics and supply chain for availability and replenishment issues at store level.
Build relationships with top store managers and regional/ area retail managers to support in- store cooperation.
Act as key regional/ area point of contact for store- level issues.

• Proven track record in managing field teams to deliver in- store execution excellence
• Willingness to travel frequently for market visits and team engagement
• Minimum 3- 5 years of experience in retail operations, field sales, or trade execution, preferably within FMCG
• Strong interpersonal, negotiation, and stakeholder management skills
• Leadership skills with experience in coaching, managing, and developing teams
• Data- driven mindset
• Experience in developing and implementing store- level activation strategies
• Proficiency in MS Office
• Bachelor’s degree in Business Administration, Marketing, or a related field.

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Cập nhật gần nhất lúc: 2025-09-19 05:00:03