Job Description:
As a Social Media Marketing Specialist at SotaTek, you will play a crucial role in enhancing brand interaction with our customers and delivering our value proposition within the IT industry.
Job Responsibilities:
* Social Engagement (50%):
Plan and execute social engagement campaigns, including content creation and design liaison.
Set clear goals and performance metrics for campaigns, monitor performance and make adjustments where needed.
Consolidate and analyze budget allocation for campaign cost- efficiency.
Structure and optimize social media channels and campaigns for efficiency and scalability.
Conduct quarterly research on target audience insights and competitors&039; social activities.
Manage outsourcing vendors for quality control and timeline adherence.
* Copywrite & Publication (50%):
Collaborate with performance marketing and SEO specialists to generate relevant and effective content.
Plan and produce SEO campaign articles in collaboration with SEO specialists.
Act as the campaign owner for daily engagement publication and produce content to maximize engagement.
Track project execution timelines for social engagement campaigns.
Supervise the production of visual materials and ensure alignment with brand values.
Compensation & Benefits:
Training courses and working opportunities with technical gurus who built and operated world- class applications with millions of users. This might be a good chance for graduated students to learn cutting- edge technologies and how to build scalable system from scratch;
01 day remote work; A flexitime allowance of 90- 180 minutes per month for employees;
Minimum 14 paid leaves per annum for all employees after probation;
Social insurance, health insurance, unemployment insurance and Bao Viet care insurance;
Work performance review 2 times/ year (in April and October);
Flat, open and sharing culture with friendly management team; outsourcing company with product mindset;
Men’s Day, Women’s Day, Children’s Day, Mid- Autumn Festival and other benefits under the provisions of the company;
Performance bonus, 13th- month salary, public holidays bonus (2/9, 30/4, 1/5, 1/1); bonus for Excellent Employee and Excellent Team;
Nice & modern working space with young, dynamic & friendly colleagues and free coffee, tea, drinks;
01 hour paid leave per day for women having children under 12 months
Yearly company trip and year- end party, quarterly team building and weekly eating together; English- Japanese Club, Sports Clubs;
Saturday & Sunday OFF, Overtime pay is 150%, 200%, 300% as per labor law;
Requirements:
Bachelor&039;s degree in Marketing, Communications, or related field.
Budget management experience is a plus.
Excellent communication and collaboration skills.
Ability to analyze performance metrics and optimize social campaigns accordingly.
Proficiency in copywriting and content creation for digital platforms.
Understanding of SEO basic principles and best practices.
Familiarity with social media management tools and analytics platforms.
Proven experience in social media management and content creation.
Strong project management skills with the ability to handle multiple projects simultaneously.
