Social Media Leader (F&B)

Job Purpose
● Develop and implement Social Media strategies to increase brand awareness, engagement, and overall brand image.
● Lead the Social & Media team to create innovative, trend- driven content while maintaining consistency, sophistication, and brand identity.
Key Responsibilities
Strategy & Content
● Build, execute, and manage multi- channel Social Media plans (Facebook, TikTok, Instagram, YouTube, LinkedIn…).
● Stay updated with industry trends (content, lifestyle, technology, AI) and apply them to Social Media campaigns.
● Develop storytelling campaigns (brand stories, behind- the- scenes, lifestyle, events) to strengthen engagement and brand connection.
● Direct content strategy (articles, visuals, videos, mini- series…) to ensure creativity, relevance, and strong customer appeal.
Team & Operations
● Collaborate with external agencies/partners when needed in content production, design, and PR.
● Oversee online community development: grow membership, foster interaction, and build a positive community culture.
● Manage the Social/Media team (content creators, designers, video editors,...), including task allocation, training, and quality control.
Performance & Reporting
● Monitor and analyze Social Media performance metrics (reach, engagement, conversion, sentiment, community growth).
● Provide regular reports and propose solutions to optimize campaign results and overall effectiveness.

Competitive salary.50% staff discount when using services at the store.Grab Business account provided to support work needs.Young and dynamic working environment.
Trao đổi khi phỏng vấn
Social insurance provided for employees.Annual health check- ups.

Cập nhật gần nhất lúc: 2025-10-15 02:25:02