MoMo is one of Vietnam’s very first tech unicorns. We offer more than 100 payment, financial and lifestyle services that make life more convenient, simpler and easier for you to enjoy. As our brand is accelerating quickly, we are reforming and expanding our marketing team to prepare for the exciting journey ahead.
We are looking for an enthusiastic and seasoned
You will be joining a team of fun, young- at- heart, dynamic and fast paced individuals who embrace growth. As a (Senior) Team Leader, you will help drive our inbound and SEO strategy to assist our growth plan.
What you will do
SEO Strategy & Implementation:
Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for MoMo;
Conduct thorough keyword research and analysis to identify new opportunities and optimize existing content for targeted keywords;
Manage on- page and off- page SEO activities, including content optimization, link building, and technical SEO enhancements;
Collaborate with cross- functional teams, including content creators, web developers, and designers, to ensure SEO best practices are integrated into all digital initiatives;
Conduct regular audits and provide regular reports and insights to stakeholders on SEO performance, including traffic trends, keyword rankings, and competitive analysis;
Stay abreast of industry trends, algorithm updates, and best practices to ensure our SEO strategies remain effective.
Inbound Marketing:
Build content strategies to attract, engage and convert relevant target audience into leads;
Coordinate with media teams to build our customer journey from exploration to conversion;
Consult our business unit teams on website content and formats to ensure that both branding and business goals are achieved.
Marketing Effectiveness and Efficiency:
Analyze the effectiveness of our marketing investment and have step- by- step plans to optimize it over time.
Team Building and Leadership:
Lead a team of 3. Develop growth targets and provide coaching to help team members grow;
Inspire others with our brand spirit.
What you will need
Strong background in digital marketing, SEO marketing, performance marketing. At least 5 years working in brand marketing, media agencies or other positions with equivalent experience;
Experience working with SEO and Inbound tools such as: Google Analytics, Search Console, Looker studio, Ahrens, etc.
Good communication skills;
You can be both a team leader and player;
Fluent proficiency in written and spoken English.
Experience in fintech, utility apps, e- commerce platforms, financial services (bank, insurance or credit) and lifestyle (travel or entertainment) is a plus;
Strong analytical skill, result oriented and number driven;
Understanding of HTML, CSS, JavaScript, and website architecture;
You don’t settle for mediocre. You enjoy the thrill of doing something new and making it better.;
Certification in SEO or related fields;
