ROUTE TO MARKET STRATEGY EXECUTIVE

In TT Channel
• Support in creating effective sales routes and evaluating the quality of those routes and staff compliance.
• Prepare and deliver accurate reports on RTM performance, distributor compliance, and route efficiency.
• Implement the company&039;s and the marketing department&039;s strategy in the market, and monitor its effectiveness.
• Manage distributor model, ensuring alignment with company standards and performance KPIs.
• Support development and implementation of policies related to distributors (NPP), customers, Sale team
In MT Channel
• Monitor in- store displays.
• Tracking product listings and product coverage to ensure products are not out of stock.
• Tracking and optimizing service costs for supermarket systems.
Other
• Participate in ad- hoc projects, demonstrating agility and problem- solving skills.
• Conduct monthly field visits to rural areas to validate execution and gather market insights.
• Coordinate with other departments for smooth execution of RTM initiatives.
• Conduct data analysis to identify gaps, trends, and opportunities for improvement.

Bachelor’s degree in Business Administration, Marketing, Economics, or related fields.
1–3 years of experience
in roles related to
Sales Operations, RTM (Route to Market)
,
Trade Marketing
,
r Distribution Management
, preferably in the
FMCG industry.
Proficient in Microsoft Excel and PowerPoint; experience with Power BI or other data analysis tools is a plus.
Good communication and cross- functional collaboration skills.
Good understanding of distribution models, Traditional Trade (TT) and Modern Trade (MT) channels, as well as distributor operations.
Strong organizational, time management, and problem- solving skills.
Willingness to conduct regular field visits and work flexibly when required
Strong data analysis and reporting skills, with the ability to generate insights from data.

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Đồng phục, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2026-03-12 10:20:03