RESPONSIBILITIES
Provide regular reports on marketing activities and progress towards KPIs.
Create compelling marketing materials, including landing pages, blog posts, presentations, and case studies.
Develop and implement effective marketing strategies to promote our standalone POS solution.
Monitor and analyze market trends and competitors’ activities to identify opportunities and challenges.
Collaborate with partners on cross- selling and cross- promotional campaigns.
Collaborate with the sales and product teams to identify and target potential customers, especially those with 1- 3 stores and 4+ stores.
Collaborate with the product development team to ensure product offerings meet market demands.
Conduct market research to understand customer needs and preferences and tailor marketing strategies accordingly.
REQUIREMENTS
Minimum Qualifications:
Demonstrated success in marketing complex B2B solutions with a results- oriented approach and a focus on achieving KPIs
Excellent command of the English language, both written and spoken, with proven ability to produce high- quality content that resonates with diverse audiences
Strong communication skills with the ability to engage effectively with various stakeholders and work collaboratively across teams
Ability to adapt marketing tactics based on evolving business needs and market trends
Experience in running Google Ads campaigns specifically for SaaS products
At least 1 year of B2B product marketing experience, preferably in the SaaS or technology sector
Preferred Qualifications:
Experience in email automation and proficiency in other marketing channels as a plus
Experience in marketing POS systems or related retail technologies with the Shopify eCommerce platform
BENEFITS
Salary: Starting from $600/month with performance rewards, reviewed every 6 months
5- day workweek (Monday to Friday, 8:30 AM to 5:45 PM)
Team- building events, picnics, and summer trips
Agile and drama- free working environment that respects differences and focuses on human development
Youthful and inclusive environment (95% are 9x and 2k)
Opportunities to participate in clubs: Football, running, game, etc.
Scenic office on 14th, 16th, 18th, 19th, and 20th floors. Free access to tea and coffee.
5 days of annual absence (12 days in accordance with the law + 1.5 days company trip)
Social and health insurance in accordance with the Vietnam Labor Code
Birthday gifts, seniority allowance, course & certificate coverage
