Prestige Trade Marketing Intern

JOB SUMMARY/PURPOSE
The Prestige Marketing Intern primarily earns learning take- away from supporting Prestige event operations and CRM data analysis as well as customer services. It will contribute to realize the end goal of delivering Prestige brand experiences to targeted customers (VIC including HNWIs) to recruit, upgrade and retain them, while building and maintaining strong relationships with VICs.
CORE RESPONSIBILITIES
Prestige event operations:
• Assist in execution: monitoring events, venue, design, guest list, scripts etc., in close
collaboration with event agencies
• Assist to ensure smooth and on- brand VIC experiences during events (on- site
management)
• Together with Private Client Manager (PCM), assist to support the organization of VIP
• Produce report for post event evaluation and improvement areas (if applicable)
events for CP’s private customers
• Accompany Head of Prestige and/or PCMs in prestige events (brand events,
sponsorship/partnership events, other luxury brands events etc.) to act as Pernod
Ricard contact point and collect VIC database
CRM data analysis & customer service:
• Assist in executing Le Cercle’s related scopes:
Benefits for VIC after purchase: delivery of flowers & cards, home service etc.
based on purchase drivers to retain VIC and get new leads through VIC referral
Production of gifts (holiday, customer appreciation gifts) and Le Cercle’s identity
kits
Customer care (feedback and complaints collection, gift delivery, etc..) and
document them for future insights
Back- office intelligence:
• Assist to produce reports on luxury consumption trends, competitor activities, and VIC
preferences to continuously evolve engagement strategies

Cập nhật gần nhất lúc: 2025-09-10 17:50:02