About Us
- As our SEO & SEM Specialist, you will be responsible for managing, optimizing, and executing all search engine optimization and paid search engine marketing campaigns. Your role is crucial in boosting traffic, visibility, and conversions for Matamko and its clients.
- Matamko is a digital solutions company focused on providing tailored strategies and campaigns to help clients establish a strong online presence. We work with clients across Asia and globally, delivering high- impact digital services. We&039;re now looking for a driven SEO & SEM Specialist to expand our visibility and reach through targeted strategies.
Responsibilities
SEO:
Track and analyze performance using Google Analytics and other SEO tools.
Perform comprehensive keyword research aligned with target audiences and goals.
Improve website performance and UX to meet Google’s Core Web Vitals.
Optimize website content, structure, and on- page elements (titles, meta descriptions, headings, URLs).
Conduct technical audits using tools like SEMrush, Ahrefs, Screaming Frog, or Google Search Console.
Create monthly SEO performance reports with actionable insights.
Build and manage backlink strategies and white- hat link building efforts.
SEM:
Monitor CTRs, CPCs, conversions, and bounce rates to improve effectiveness.
Plan and execute SEM campaigns within budget and ROI goals.
Conduct A/B testing for ad creatives and landing pages.
Research and optimize for high- performing keywords and ad copies.
Analyze and optimize ad performance using Google Ads Manager and analytics dashboards.
Develop and manage paid ad campaigns on Google Ads (Search, Display, Shopping) and other platforms.
Job Requirement
Must Have
Basic knowledge of HTML/CSS and WordPress is a plus.
At least 2 years in SEO and SEM strategy, preferably in agency or tech startup settings.
Familiar with local and international digital behavior and platforms.
Strong written and verbal communication in English and Vietnamese.
Ability to work independently and manage timelines effectively.
Deep knowledge of Google Ads, Google Analytics, Google Search Console, Tag Manager, and keyword tools (e.g. Ahrefs, SEMrush, Moz).
Nice to have
Experience working with cross- functional development or creative teams.
Understanding of content marketing and copywriting best practices.
Experience with international SEO.
Familiarity with SEO for Webflow, Shopify, or custom CMS platforms.
Why Join Us
Be supported and work with experienced and friendly members.
Flexible work arrangements.
Professional and nice work environment.
Very attractive salaries that commensurate with work experience.
Have a chance to develop your career in digital marketing.
Company Address: Unit B1- B3- B4, 16th Floor, International Plaza Building
(No. 343, Pham Ngu Lao Street, Pham Ngu Lao Ward, District 1, Ho Chi Minh City)
Working time: From Monday to Friday (08:30 AM – 05:30 PM)
