Market Research (HCM)

Job Family DescriptionInfluence systematic brand/franchise decision making by developing and implementimplementing appropriate market research plan, timeline, and budget in a compliantmannerEffectively partner with multiple internal stakeholders to understand business issuesand design appropriate market research and develop actionable insightsLeverage relevant insights, including primary research, secondary data, competitiveintelligence, syndicated reports and databases to present a wholistic view of businesssituation and performanceKey ResponsibilitiesCollaborates proactively with extended marketing team to understand and address keybusiness decisions including strategy development, forecast assumptions, executionchoices and performance measurementDevelops and implements market research plan, timeline, and budget in a compliantmanner in collaboration with marketing teams and other stakeholders as aligned tobusiness & strategic prioritiesEngage with external market research agencies to ensure appropriate methodologiesare incorporated, Including the use of innovative approaches and integration withsecondary data as appropriateLeverages relevant insights, including primary research, secondary data, syndicatedreports and databases, and integrates these into a compelling story to guide businessdecisionsIdentifies specific metrics and mechanisms to measure benefits and plans to activatethese mechanisms at the required time. Monitors benefits against what was predictedin the business case. (KPI tracking and management)Sometimes specific roles include incremental skills within market- specific domains(oncology, vaccine, etc.)

From 7 years of experience in market research in pharmaceutical or consumer healthcategories.
Skill in stakeholder management and project management
Fluent in English
Graduated with bachelor&039;s degree
Have experience in researching for regional projects covering multiple markets is a plus

Attractive salary package13th salaryPhone allowance15 Annual leave daysAnnual health check & Medical insurance100% Social InsuranceHoliday gifts

Cập nhật gần nhất lúc: 2025-09-30 01:50:02