About the Role
This role plays a critical strategic function, partnering directly with the CCO and Executive Leadership Team, and driving the company’s annual plan, 3- year growth roadmap, forecasting framework, and cross- functional alignment.
We are looking for a Strategic Planning Manager to lead the end- to- end business planning and growth strategy for Teecom’s multi- brand e- commerce ecosystem (Amazon multi- marketplace, TikTok Shop, Walmart, Shopify).
If you are passionate about strategy, data, and driving business outcomes — this is the role for you.
Key Responsibilities
Strategic Planning & Growth Roadmap
Develop and own the Annual Operating Plan and 3- Year Strategic Growth Roadmap for all brands and channels.
Recommend resource allocation strategies for marketing budget, product roadmap, and inventory capacity.
Build strategic scenarios (Base / Conservative / Aggressive) and evaluate risks & opportunities.
Forecasting & Financial Modeling
Build and maintain driver- based forecast models (Traffic → CR → AOV → Sales → CM2).
Lead monthly Plan vs Actual performance reviews and identify root causes of variances.
Work with Finance to build and track brand/category- level P&L.
Business Performance Management
Conduct deep- dive performance analysis: Revenue, Profitability, TACOS, ROI, Refund Rate, Inventory Health.
Prepare and lead Monthly Business Review and Quarterly Strategy Review with the executive team.
Provide strategic insights and data- driven recommendations for growth and efficiency.
Cross- functional Leadership
Align Product, Marketing, Supply Chain, Finance, Creative, and BI teams around unified planning assumptions.
Support strategic initiatives: market expansion, new product launches, cost optimization, and category growth.
Ensure execution teams operate on the correct strategic priorities and timelines.
System Building & Automation
Partner with BI to develop automated dashboards and forecasting systems.
Improve planning accuracy and strengthen organizational planning capabilities.
Establish Planning SOP, KPI definition, and data governance standards.
Team Leadership
Manage and mentor a team of Planning Assistants/Analysts.
Build a strong analytical and planning culture across the organization.