E-commerce Executive (Amazon & Wayfair)

JOB DESCRIPTION:
Amazon Advertising & Performance Management (40%)
- Adjust bids, allocate budgets, harvest search terms, and restructure campaigns.
- Set up, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands).
- Propose keyword strategy, budget allocation, and campaign improvements.
- Analyze ad spend efficiency and campaign performance by product group.
- Collaborate with teams to optimize listings (title, bullet points, images, A+ Content).
- Conduct keyword research and competitor analysis for each product.
- Prepare weekly/monthly reports with insights and action plans.
- Monitor daily/weekly performance; improve ROAS, CTR, CVR, and TACOS.
- Stay updated on Amazon advertising trends and algorithm changes.
Wayfair Sales & Advertising Management(40%)
- Run and optimize Wayfair advertising campaigns.
- Create and optimize product listings on Wayfair (content, attributes, images).
- Monitor sales performance, traffic, conversion rate, and profitability.
- Analyze sales data and propose actions to improve visibility and revenue.
- Manage inventory updates and ensure stock accuracy.
New Product Market Research (20%)
- Provide product recommendations with supporting data and strategic rationale.
- Evaluate product potential based on demand, competition level, and profit margin.
- Conduct market research for new product opportunities (trend analysis, competitor benchmarking, price positioning).
- Work with relevant teams to assess feasibility and launch strategy.

yearly bonus financial benefits, career growth, vacation and leaves, gifts and vouchers, cross training career growth and workplace support, marriage leave leave and flexibility, team outing work environment and facilities

Cập nhật gần nhất lúc: 2026-03-03 12:50:02