Content Marketing (Content Performance)

HouseNow is looking for a Content Marketing to join our team in Thanh Xuan District, Hanoi. In this role, you&039;ll be instrumental in crafting and executing viral- worthy content strategies across diverse formats, driving engagement and building our brand. We&039;re looking for someone with at least 3 years of experience in content creation, a strong knack for experimentation and a passion for turning ideas into impactful results.
Research & Produce Conversion- Focused Content

Take full ownership of conversion- driven content across multiple platforms (Social, Website, App, etc.).
Proactively research customer insights, market trends, and competitors each month, then apply these insights and data to develop new creative concepts.
Ideate, script, and collaborate directly with the designers/video editors to deliver high- performing conversion- focused content.
Participate in developing weekly, monthly, and quarterly content strategies.

Collaborate with the Media Team

Work closely with media buyers to track performance results of each creative and evaluate content effectiveness using key metrics: CPI, CTR, CPL, CVR, and ROAS.
Propose creative optimization plans based on data

Collaborate with the Branding Team

Ensure consistency in HouseNow’s tone of voice, visual style, and key messaging across all performance content.
Participate in brainstorming and executing multi- channel growth campaigns.

3+ years of experience in content creation, especially with a portfolio that includes viral or high- engagement content
Strong awareness of social media trends and a good understanding of youth culture
Able to use content creation tools such as Photoshop, Canva, CapCut or similar for image and video editing is a plus
Strong writing skills with a diverse, creative and flexible writing style — not limited by rigid formats
Excellent collaboration skills with cross- functional teams
Creative mindset with the ability to turn ideas into engaging social content, including a good sense of visual storytelling
Bachelor’s degree in Journalism, Marketing, Communications or a related field
Proactive, creative mindset with the ability to pitch and execute bold ideas
Basic knowledge of Meta/Tiktok Ads, SEO, SEM and social media platforms

Salary offer based on capability: 13.000.000- 18.000.000 VNĐ
2- month probation with full support and clear evaluation criteria
Plenty of opportunities for career development, idea ownership and making a real impact in a fast- moving team
Lunch allowance of 500,000 VND per month, bonuses on holidays and Tet (Lunar New Year)...
Participation in social insurance, health insurance and unemployment insurance as required by the government
Monthly 1- on- 1 performance reviews and goal- setting with your team leader to support your growth
Bonuses based on performance and company revenue from various activities (upto 3 months salary per year)
A young, dynamic, and open working environment that values creativity, collaboration and continuous learning

Cập nhật gần nhất lúc: 2025-11-18 06:35:03