Chuyên Viên Marketing Cao Cấp (Mảng Nhượng Quyền)

Marketing Planning and Reports:

Track and report of competitors’ data and market trends
Track and update ROI results as well as qualitative feedback of major initiatives.
Assist Head of Marketing Franchise in developing yearly Marketing Plans,incl. Marketing campaigns and Collection launches.
Ensure regular, clear and effective communication of Marketing activities

Budget Management:

Systematically manage and track the monthly spending and be able to anticipate the gap between plan and actual
Plan Marketing Budget according to approved Marketing Calendar

Event/ Campaign management:

Take charge of communication with all stakeholders e.g VM, Brand team, Product team on event details and support needed.
Assist Head of Marketing in planning and budgeting of all types of event as per Global/ Regional guidelines in realizing Marketing and business objectives.
Deliver qualitative execution of events by closely and effectively partner with all related functions internally and externally.
Expand partnership programs/ Co- events.

PR Communication:

Develop and manage Communication Plan all channels in order to deliver Brand’s DNA, Brand Value and positioning.
Building strong working relationship with Media, Press, KOL, stylist... Adding value to PR/ Event/ Content/ CRM activities
Writing creative & inspired contents (Online & Offline) all channels

Promotion Execution & CRM:

Preparing for MOIT application, or partnership offers.
Market research and update on Marketing report – suitable Action Plan;
Coordinating with Designer and Suppliers to deliver Promotion Packaging: Design, Printing, Branding Service & Communication,...
Responsible for customer data analysis, regular tracking of prioritized client segments to set objectives of client recruitement, retention, & re- activation
Coordinating with internal team for internal approval process.
Other tasks as assigned by manager/BOD

Bachelor degree in Business Administration/ Marketing or related field with international Fashion industry or Advertising/ PR agency.
Good at English communication skills.
At least 3 year experience in the same position in Retail Lifestyle, luxury..
Knowledge of:

• Understanding of lifestyle retail industry.
• Good understanding of luxury brands and market players are advantage

Other requirements:

• Good communication and interpersonal skills
• Organization, Planning Skill, Problems solved;
• Excellent creative thinking skills

Potential for personal development and developing of a career
Negotiable salary based on ability
Social insurance as regulated by the Labor Code

Cập nhật gần nhất lúc: 2024-03-09 19:40:24