Channel Strategy Specialist - MT

▶ Market information managementMarket Trends Analysis (Nielsen): Analyzing market trends, consumer preferences, and competitor activities within the modern trade channel

▶ Sales performance management
Weekly and Monthly Closing Sales Performance
Sales Performance Evaluation: Assessing the performance of products within the modern trade channel, identifying areas of growth, products of growth and recommending strategies for improvement.

▶ Channel Strategy planning & evaluation
Channel Strategy planning: Basing on market trends and company strategies, proposing appropriate products, programs, and market access activities by year, quarter, and month to achieve sales plans for modern trade channel.
Building strategy for new product launching and current products to increase market share

Channel Strategy Evaluation: Analyzing the impact of pricing strategies and promotional activities on sales within the modern trade channel. Recommending pricing adjustments and promotional tactics based on data insights and market trend. Evaluating strategy effectiveness about sales and cost and suggesting key learning.

Channel Strategy Following: Cooperating with relevant departments: KAM, Marketing, trade marketing to ensure execution following strategy and planning

Other tasks as directed by superiors

Bachelor’s Degree in Business Administration/Marketing or related major.
Data analysis and planning
Analytical and technical Skills: Proficiency in analysis by Excel or Power Pivot (beneficial). Reporting Skills with Power point.
Interpersonal Skills
Problem- Solving Skills
Business Acumen: Understanding of FMCG industry trends, market dynamics, modern trade channel and sales strategies.

Laptop, Chế độ bảo hiểm, Phụ cấp, Xe đưa đón, Đồng phục, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Công tác phí, Phụ cấp thâm niên, Nghỉ phép năm, CLB thể thao

Cập nhật gần nhất lúc: 2025-10-29 17:40:03