Category Planning Activation Specialist

Trade Marketing Operation:

· Assist in the development and implementation of monthly trade marketing plans and initiatives.
· Coordinate with sales teams to ensure effective execution of promotional activities.
· Support the alignment of trade marketing activities with overall brand and business strategies.
· In charge of Trade Promotion Annoucement Process , including internal and extermal management.
· Monitor and analyze the performance of promotional campaigns to optimize future initiatives.

Performance Tracking:

· Provide regular reports and insights to senior management on the performance of trade marketing initiatives.
· Monitor and evaluate the effectiveness of trade marketing activities through KPIs and performance metrics.
· Provide support in developing actionable recommendations based on market analysis.
· Continuously improve trade marketing strategies based on performance analysis and feedback.
· Assist in analyzing sales data and market insights to identify opportunities and threats.

Sales Support:

· Collaborate with sales teams to ensure alignment of trade marketing activities with sales objectives.
· Support sales teams in achieving their targets through trade marketing initiatives.
· Help develop and provide sales teams with tools, materials, and training to enhance their effectiveness.

Budget Management:

· Support the optimization of budget utilization to maximize impact.
· Track and report on budget expenditures and ROI of trade marketing activities.
· Assist in managing trade marketing budgets, ensuring efficient allocation of resources.

Good working knowledge of MS Office
Minimum- 3 years related experience, with minimum 3 year experience in a similar capacity in FMCG.
Knowledge of project management
Strong spoken and written English
Commercial experience
Process Management
Building Effective Teams

Chế độ bảo hiểm, Du Lịch, Phụ cấp, Đồng phục, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm

Cập nhật gần nhất lúc: 2025-03-26 13:10:03