Role Purpose
This role ensures sales execution excellence, cross- functional alignment, client readiness, and accurate commercial intelligence, enabling the Group Sales Director to focus on strategy, key accounts, and growth initiatives.
The Assistant to the Group Sales Director plays a strategic, commercial, and coordination role, acting as the right hand of the Group Sales Director across brand , residential projects, and hospitality contract business.
Key Responsibilities
Sales Strategy Support & Execution
Support the Group Sales Director in translating
group sales strategy
into actionable plans across:
Hospitality & contract manufacturing (hotels, resorts, developers)
Jonathan Charles International Business
Residential OEM Clients
Prepare sales performance dashboards, pipeline reports, and market analysis
Assist in pricing strategy alignment between brand retail pricing and project- based costing models
Track progress against annual sales targets, margins, and regional KPIs
Key Account & Project Coordination
Act as a central coordination point for VIP clients, developers, hotel operators, designers, and consultants
Support the preparation of:
Client presentations
Inter company Liaison
Project proposals and commercial summaries
Ensure timely follow- up on leads, quotations, and negotiations have been actioned by relevant department
Maintain oversight of active project pipelines
Cross- Functional Liaison
Coordinate with internal teams including:
Supply Chain & Logistics
Product Development & Design
Marketing & Brand
Costing & Finance
Manufacturing & Production Planning
Assist in resolving inter- departmental bottlenecks affecting client delivery
Brand & Market Intelligence
Support brand positioning by ensuring all sales materials reflect:
Quality and craftsmanship standards
High- end brand values
Design integrity
Monitor:
Market pricing benchmarks
Hospitality and residential trends
Competitor activity
Provide insights to the Group Sales Director to support new market entry and product strategy
Sales Operations & Governance
Maintain accurate CRM data, sales trackers, and contract documentation
Assist in the review and coordination of:
Payment schedules
Commercial terms
Margin approvals
Ensure compliance with internal approval processes and commercial policies
Support forecasting, budgeting, and quarterly business reviews
Executive Support to Group Sales Director
Coordinate international travel, trade fairs, client visits, and major project milestones
Manage agendas, sales meetings, and key commercial reviews
Prepare board- level presentations and executive summaries
Act as a trusted gatekeeper, prioritizing communications and initiatives
