Join a leading multinational real estate investor and developer as our Assistant Manager, Marketing in Hanoi. In this role, you’ll help execute the marketing strategy for some of the region’s most exciting residential and industrial developments. From driving digital campaigns to launching flagship properties and creating memorable customer experiences, you’ll play a key part in building our brand and supporting business growth. This is a unique opportunity to bring your creativity, marketing expertise, and real estate passion to an international platform- while developing your career in a fast- growing and dynamic industry.
Responsibilities:
• Work with creative digital, media, PR and event agencies and consultancies to ensure marketing deliverables.
• Responsible for concept planning and managing events for all properties.
• Organize and implement marketing communication activities across online and offline platforms.
• Research the experience and arrange interview with the customer (if possible) in interacting with Frasers Property and drive improvement.
• Analyze, develop, and monitor marketing communication strategy for corporate and projects.
• Implement and monitor marketing campaigns to ensure alignment with each project’s objectives and timelines.
• Work with brand consultants in developing brand strategies and identities.
• Source and collaborate with vendors for execution of all marketing tools and collaterals for sales and leasing activities.
• Creative production supervision: coordinate with teammates / vendors to ensure timely production of:
Project brochures, sales kits, POSM, and event materials.
Any OOH and advertisements.
Project introduction videos, animation clips, and teaser campaigns.
Visuals: 3D renderings, lifestyles shoots, branding visuals.
• Budget tracking & cost monitoring: Develop marketing budgets and track expenditures, ensuring proposals are aligned with financial objectives for management approval.
• Any other reasonable tasks assigned by Head of Marketing & Communications.
• Cross- functional collaboration: communicate regularly with other departments such as Leasing, Project Development, R&D, and management committees.
• Monitor and report marketing & communications activities.