Get in touch in the marketplace, get updated on trending inbound arrivals, and manage a change of strategy whenever necessary.
Monitor monthly results and performance accounts responsible and provide clear explanations for any variations to their productions.
Participates in the development and implementation of policies for the department and resort.
Check the market share and performance of the competitive hotel revenues. Working with the Revenue Manager.
Reports effectiveness of the Sales and Marketing programs.
Your top twenty accounts
Ensure that company SOPs and property LSOPs are in place and adhered to.
Major business leads for that month and the future
Participate in the travel partners program to increase presence and visibility in the marketplace.
Account production against budget and goals
Conduct market research.
Communicate effectively to ensure the sales function is carried out smoothly and meets commitments.
Provides professional, advisory, and executive support to the General Manager in meeting strategic goals.
Keep track of the competitors regarding special promotions and rate packages. Working with the Revenue Manager.
Plan and develop marketing strategies and promotion plans.
Work closely with the Director of Wellness to implement targeted retreat programs and to manage and direct marketing plans to promote the various retreat platforms and sales reach.
Ensure all account profiles, sales reports, and other relevant information are updated and entered into the system.
Assists the director of sales in preparing the market analysis, sales goals, marketing plan, special programs, and other special reports for hotel management.
Manages departmental changes and ensures processes and required infrastructure are in place.
Carry out administrative duties.
Oversees and assists in the development and implementation of the resort’s Sales and Marketing plans.
New account acquisition
Dress in a manner conducive to a business environment, where first impressions reflect the hotel&039;s image.
Any competitor information
Joint sales blitzes with corporate sales if assigned.
Upcoming projects and promotions will be given in the coming months
Perform additional duties as requested by the BOD as and when required.
Organize business entertainment, including luncheons, dinners, and cocktails, to gain an in- depth knowledge of the clients and provide assurance and confidence in the resort’s management team. Introduce key management teams such as the director of Wellness, sales colleagues, and general manager whenever possible.
Actively promote the brand’s loyalty programs at the resort with marketing initiatives and corporate colleagues.
Develop and establish a close working rapport with the local and international tour operators, airlines, and destination management companies through personal association and calling them on a planned and scheduled basis.
Track and share information regarding new business trends.
Develop a weekly sales call plan to help with better planning regarding time management, sales objectives, and who we want to see.
Make sales calls weekly on the accounts in assigned areas.
Total number of calls with details
Conduct site inspections.
Performs sales and marketing functions or related duties and special projects as assigned and directed by the General Manager.
Instill a good rapport with the other resort departments.
Monitor and evaluate contemporary sales and marketing initiatives and trends.
Past month activities
Constant housekeeping of partners’, clients’, and hospitality databases to ensure contacts are frequently updated and corrected.
Work with the Revenue Manager to ensure an accurate set of rate plans and pricing strategies based on the market trend and movement for all segments.
Establish pricing strategies and sales targets for the resort.
Actively participate in business- related sales trips, expos, trade shows, and MICE conferences within and abroad and manage them most professionally.
Achieve sales objectives and goals as set by the management.
Maintain a close business relationship with the local Hue Tourism department.
Liaise with the corporate sales office to ensure execution and smooth flow of all Sales and Marketing initiatives.
Participate in sponsored cocktails and or Fam. Trips are hosted by the resort, business partners, and corporate office.
Submit sales activities reports every month outlining:
Understand factors that affect the market, inform management accordingly, and devise a solution.
When required, attend/schedule entertainment for key tour & travel accounts.
