Thông tin liên hệ
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810 Phố Thái Uyên Diễm, Xã 1, Huyện Khê Toại Hà Nội
[123job protected]
[123job protected]
09-03-2004
[123job protected]
Mục tiêu nghề nghiệp
Gợi ý: Cần đưa ra mục tiêu rõ ràng, tránh lan man
Trình độ học vấn
Gợi ý: Liệt kê tất cả các trường bạn đã từng học từ ĐH tới giờ
Major: Marketing management Aug 2019 - June 2013
- Vietnam Commercial University
- GPA: 3.0/4.0
Kinh nghiệm làm việc
Gợi ý: Liệt kê, mô tả các công việc bạn đã từng làm
Senior Digital Marketing Executive (Worked in Hanoi and Ho Chi Minh city) ~ similar with Account manager August 2017 - Present
- 2 years experience in online marketing and brand marketing, product growth- ADMATIC, media programmatic buying solution
- Maximize the potential of the product to satisfy the user and develop the product.
- Establish key indicators, analyze and set out the strategic direction
- Working with DSP, SSP and publisher to expand Admicro inventory and developed programmatic buying solution
- Set up online marketing channel and convert internal sale network to penetrate market
- Project manager for short-term campaign (under 12 months)
- Working with account planners to devise a campaign that meets the client’s brief and budget
- Negotiating with clients, solving any problems and making sure deadlines & KPI are met
- Develop and manage projects and team members, including delegating tasks, reviewing team member work
Senior Marketing Data Analyst (Worked in Hanoi and Ho Chi Minh city) August 2016 - August 2017
- Help planner team optimize digital campaign by build up dashboard realtime.
- Provide audience insight report - rationale to create big idea and complete framework.
- Build overall industry report, focus on how does they allocate budget in digital and their target audience appoach campaign touchpoint
Recognition and Gains:
- Understand overview of some industries to build report: Real estate; Automotive; Mother and kid product, etc
- Seasonal report: Audience behavior in Tet, Reading trend in Summer report
- Digital campaign performance report. Focus on clarify communication touchpoint before - during - after Big campaign.
- Approach and apply new technical report into master plan: Text mining technology, social listening technology
Marketing controller ( / Marketing supervisor ). (Worked in Ho Chi Minh city) Sep 2015 - August 2016
Control campaign performance and forecast demand in next preriod.
- Market and customer insight research. Focus on build framework and funnel to increase quantity of customer and their experience in online buying journey.
- Manage price comperison tool
Achievements and skills gained:
- Improve making marketing overall Report skill to management board
- Data analysis skill
- Coordinate human resource and expenses to reach KPI.
- Learn how to be a leader of team 3-5 members
Digital marketing executive. (Worked in Ho Chi Minh city) August 2015 - April 2014
- Allocate display inventory (24h.com.vn, eva.vn...) for Adsense, client, agency and optimize revenue
- Play in Marketing executive role for Deca.vn - e commerce part:
+ In charge of all media strategies, including Email marketing, Referral website, PR booking
+ Coordinator of Mother and Kid Category to plan and execute campaigns everymonth
+ CRM analytic
Recognition and Gains:
- Learn base knowledge in digital marketing: display ads, channel, PR, etc and their performance index.
- Know-how to operate campaign with full digital channels: expenses, performance, index.
- Plan and execute campaign which match with different categories customer's demand
- Co-ordinate all resources bookings on site and manage all workflowbetween Sourcing – Coordinate team - Design - Outsourcing partners
Kỹ năng
Gợi ý: Liệt kê danh sách kỹ năng của bạn
Digital marketing planning
Market and competitors research
Data analyst
Teamwork and comunication skill
Time management
Chứng chỉ
Gợi ý: Các chứng chỉ bạn đã đạt được
- Google Analysis certification by Google
Hoạt động
Gợi ý: Các hoạt động bạn đã từng tham gia
Chiến dịch Mùa Hè Xanh 2017-10
- Tham gia phát quần áo, gạo cho các em vùng núi gặp nhiều khó khăn. - Tham gia xây dựng trường học giúp các e có được nơi học tậpGiải thưởng
Gợi ý: Thành tích và giải thưởng đã từng đạt được
Sở thích
Gợi ý: Một số sở thích cá nhân